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Saudi Aviation Industry

Saudia Group to Sign Multiple Agreements at MRO Middle East

Written by Linda Hohnholz

Saudia Group will participate in the MRO Middle East 2024, taking place in Dubai on March 5 and 6 represented by Saudia Technic, a strategic business unit and the maintenance arm of the group.

Saudia Technic will be signing multiple agreements and showcasing its latest offerings to the MRO sector as well as future industry prospects both in the Kingdom and across the MENA region.

In its booth No.920, Saudia Technic’s visitors will be briefed about the objectives set out, in terms of localizing the technological and industrial sectors and aircraft maintenance.

Moreover, several agreements are set to be signed at the event with an aim to further diversify Saudia Group’s services at the local, regional, and international levels. flyadeal, Saudia Groups’ low-cost carrier, will also be taking part in the event with two key agreements signings.

MRO Middle East serves as a platform, especially in the context of the Group’s new era, to showcase the strategic vision aimed at elevating and broadening local services across the MENA region.

MRO is working towards providing leading aviation maintenance experts with a platform to network, partner, share knowledge, and discover cutting-edge innovations and capabilities.

Saudia Group

Saudia Group, formerly known as Saudi Arabian Airlines Holding Corporation, unveiled its new brand identity In October 2023 as part of a comprehensive transformation strategy which included the rebrand of Saudia – the national flag carrier of Saudi Arabia. The announcement coame as the Group reaffirmed its commitment to driving aviation growth and shaping the future of the Kingdom’s aviation industry in alignment with Vision 2030.

As an aviation conglomerate, Saudia Group represents a dynamic and comprehensive ecosystem within the aviation industry that plays a key role in shaping Saudi Arabia’s society and future. The Group consists of a diverse portfolio, comprising 12 Strategic Business Units (SBUs), which all support the advancement of the aviation sector, not only in the Kingdom but in the MENA region as well.

Saudia Technic, formerly known as Saudia Aerospace Engineering Industries (SAEI); Saudia Academy, formerly known as Prince Sultan Aviation Academy (PSAA); Saudia Real Estate, formerly known as Saudi Airlines Real Estate Development Company (SARED); Saudia Private, formerly known as Saudia Private Aviation (SPA); Saudia Cargo; and Catrion, formerly known as Saudi Airlines Catering (SACC), all underwent a re-branding transformation in line with Saudia Group’s complete new brand strategy. The group also consists of Saudi Logistics Services (SAL), Saudi Ground Services Company (SGS), flyadeal, Saudia Medical Fakeeh, and Saudia Royal Fleet.